Friars Club Icon Award

Mr. Massimo Zanetti, Chairman and CEO of Massimo Zanetti Beverage Group and namesake of the Segafredo Zanetti brand, was honored with the prestigious Friars Club Icon Award for Philanthropy for his foundation’s work on September, 21st, 2016. Take a look at this video to learn more about the mission of The Fondazione Zanetti. …


Gran Fondo

Did you happen to catch us at the Gran Fondo NJ on September 11th? We were the Official Coffee Sponsor of the event, fulfilling all of the riders caffeine needs – before, during, and after the race. The Gran-Fondo Guide named the Gran Fondo NJ as the “#1 Gran Fondo in the US” citing incredible rest stops, awe-inspiring routes, King…


Trek Segafredo

What could better symbolize the global embrace of the Segafredo brand than a professional cycling team of 25 riders representing 14 different nationalities? That’s Trek Segafredo, a multi-talented team we’re proud to sponsor. The team competes at the highest level, fueled by passion and respect for the sport—and often by a shot or two of Segafredo espresso on race day. While the…