What could better symbolize the global embrace of the Segafredo brand than a professional cycling team of 25 riders representing 14 different nationalities? That’s Trek Segafredo, a multi-talented team we’re proud to sponsor. The team competes at the highest level, fueled by passion and respect for the sport—and often by a shot or two of Segafredo espresso on race day.
While the riders hail from many different places, they are truly united in their will to win. The Trek Segafredo team is open and accessible and invites you to come experience the grit and glory of professional cycling at its race events. The US-registered team sports the same red, white and black colors of the Segafredo brand, so the team is easy to spot as the cyclists pedal their way fast and furious to the finish line. One other similarity between team and sponsor: Trek and Segafredo Zanetti both began as family businesses, which is pretty cool, too. Come out and cheer on the team if you get the chance.